Tuesday, February 28, 2012

Make your Facebook biz page speak

Exposure is always a great thing for a business or business person and this trick helps you get some more.

Did you know that Facebook lets you surf around and comment as your business page? Well, it does! And every time you use this trick, you will be leaving a link back to your page somewhere on Facebook that new prospects can follow.

Here's how you slip on your business page costume:
  • Go to your business page and look at the administrator menu on the right-hand side.
  • Click on the option that says "Use Facebook as..."
  • Look at the blue top bar on Facebook Does your page's picture and name appear in the top-right corner?
  • If it does, you're now in your costume!

Here is what I want you to do now

Find yourself two or three other business pages that are complimentary to what you do and cater to a similar audience to yours, then "Like" their page. This will allow your page to post to their wall. Once that's done, check ou the discussion on the page and hop in to comment where it makes sense!

Voilà! Your Facebook business page is now speaking for itself! You can now comment at your heart's content and leaving your biz page's name whenever you do.

A few tips before I go:

  • Please, avoid other agency pages. It's just tacky to promote yourself on a competitor's page!
  • DO NOT use your commenting space as an advertising billboard. The goal is to have a conversation and make connections, not create an infomercial.
  • If you see pages where travel professionals abound, don't try to compete with them for leads. Try to think of other spaces where you can find interested prospects and move on.

How do you get out of costume?

If you want to go back to your normal profile, simply go back to your biz page wall and click on "Use Facebook as..." in the right-hand menu again. OR look for the little down-pointing arrow in the blue bar at the top and select your photo and name from the list that appears in the drop-down menu.

Wednesday, February 01, 2012

Old Webinars, But Still Good Information

Old Webinars with Good Information9-Jan-2009 Selling Groups in Today's Economy (Central Holidays)
22-Jan-2009 The Secrets of Selling River Cruises in Today_s Economy
05-Feb-2009 The Secrets of Selling Latin America in Todays Economy
03-Mar-2009 The Secrets of Selling Spain and Portugal in Todays Economy
27-Apr-2009 The Secrets of Building Your Luxury Cruise Sales
06-May-2009 101 Ways to Sell More Cruises by Dave Stockert, Holland America Line
06-May-2009 Vacation Rentals-pt 1
01-Sep-2010 How to Build Trip and Cruise Journals for Your Clients

Contiki Webinar

Carnival Cruise Travel Agent Rewards

Carnival Cruise Line has introduced its new Travel Agent Rewards program under its Travel Partner Toolbox. The rewards program allows agents to earn points through various cruise-related activities using their global distribution system or www.GoCCL.com, which they can redeem for gift cards, iPads or Carnival-branded items.

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Tuesday, January 31, 2012

Facebook's Gives Small Business a Boost

Facebook's Small Business Boost

If you are a US small business, Facebook is currently running an initiative to help you grow your online presence. With this program they are giving away up to $150 in free ad credits to registered businesses!

If this doesn't seem like a big deal, think about this: let's say your average ad costs about 50 cents per click, your ad could bring in up to 300 new clicks to your page or website. If done right, this means you could get well over 100 news fans with the credit.

What you need to qualify:

  1. You need a Facebook business page
  2. You need to be based out of the USA
  3. You need to have at least 50 fans already
Then, follow this link and apply for the credit. You will get $50 once approved and another $100 if you manage to gain 100 more fans by April 1st.

Friday, January 27, 2012

Baby Boomer Travel Explosion Expected

Over 55 million baby boomers are getting ready to retire. When asked what they intend on doing, Travel and see the world is on top of there list. Most of the baby boomers have been to the Caribbean, Alaska and England and Italy.

So where do they want to go?? Asia, especially China, Japan and India. They also are interested in Russia and eastern Europe like Hungary and seeing beautifully renaissance cites like Budapest.

The have cruised the Caribbean now they want to cruise the Mediterranean. River cruises thought Europe are especially appealing. You get to see several cites with out all the packing and unpacking.

Cruise lines and hotelers are in a building frenzy preparing to meet the travel demand of the baby boomers for more ships and hotels and they are barely keeping up.

Home Based Travel Agents that are specialist in specific destinations will be in huge demand. Example: if you need hart surgery you don't go to a GP, you go to a heart specialist. If you are going to China you don't go to a general travel agent, you go to a China specialist travel agent. One the that is an expert in that destination and can advise you on what to see and do.

People that are interested in becoming a home based travel agents and geting trained as a destination specialist should go to www.homebasedtravelagents.org for more information.

Thursday, January 26, 2012

Agents can show expertise through public relations efforts

Launching a public relations program will give agents the opportunity to showcase their expertise in the field of travel, Richard Earls writes. "Public relation efforts indirectly market your services by promoting you as a 'go-to' resource for travel information. As you successfully raise your market profile, organizations will begin to seek you out for comments, advice and speaking opportunities.

Experts tout benefits of selling post-, pre-cruise tours

Travel agents should try selling pre- and post-cruise land tours to their clients to gain additional revenue from commissions, tour experts say. The tours add value to cruises for clients and, in the case of pre-cruise tours, ensure that they have ample time to get to their ships on embarkation. A study by the Cruise Lines International Association shows increased interest among clients on destinations they visited during the cruise

Monday, January 23, 2012

Disney - New Online Training Resource

Are you ready to boost your Disney IQ? Your wish is granted with Disney Destinations Genius – the new one-stop resource for all of your training needs.

Formally known as Disney Learning Connection, Disney Destinations Genius features a fresh, fun look and feel that’s uniquely Disney

New features include:
• Updated courses – Based on your feedback, the courses include shorter lessons and a bookmark feature allowing you to stop and start your learning experience at any time
• Printable Learning History – Keep track of the courses you’ve completed with a printable version of your learning history
• Learning Plan – Get a glimpse of the training activities available to you in the current year
• New Graduation Kit – Beginning April 2011, College of Disney Knowledge graduates will receive a brand new graduation kit

Please note, Agents will now be required to take College of Disney Knowledge on an annual basis to maintain their learning plan. All graduates will receive the new graduation kit.


The current Disney Learning Connection will be unavailable beginning Jan. 23, 2012 at 6 p.m. EST. Disney Destinations Genius will launch on the morning of Jan. 24. If you are currently in the middle of completing a course module in the Disney Learning Connection, you will be able to complete the module in the new Disney Destinations Genius once it is launched.

Disney Destinations Genius is available through the Training & Benefits tab on DisneyTravelAgents.com.

Thursday, January 19, 2012

Come to the Antarctic, Were Hungry...

Learn How to Sell Family Travel

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