PLANNING A DESTINATION WEDDING?

KEEP THESE TIPS IN MIND

Wedding industry consultant Rebecca Grinnals has these tips for romance travel specialists:

•    One size does not fit all. Couples are more diverse than ever and your website should reflect that. Show photos and have testimonials from as many different couples and their weddings as possible including styles, sizes, ages, shapes and colors.
•    The “Encore Wedding” business is growing. Some 43% of all weddings are second marriages while 65% include children. Couples aren’t downplaying second marriages like they used to.
•    Vow renewals are taking place much earlier, like the twentieth anniversary. Staying married is hard and couples want recognition for it.
•    Elaborate intimate weddings are an emerging trend. Even elopements for only the couple and a few guests, can be sumptuous affairs.
•    Weddings are social! Couples aren’t without their phones any second of the day and that includes their wedding day. Apps such as Appy Couple are designed for weddings.
•    Pinterest can be a tremendous vehicle for agents. It’s the most popular social platform for wedding planning.
•    Destination engagements are also a trend. Family and friends often tag along to help celebrate a surprise engagement.

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