By 2030, travelers can be grouped into six distinct "tribes" with different priorities and motivations for travel, including Social Capital Seekers, Cultural Purists, Ethical Travelers, Obligation Meeters and Reward Hunters, according to a report by Amadeus.
The Simplicity Seekers, the group with which many frequent travelers already align, will try to avoid stress in trip-planning by turning to bundled travel products, the report said.
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