8 mobile marketing tips you don't want to miss

If you look around, you will see that virtually everyone carries a smartphone. Yes, even kids have their own devices.

In fact, there are nearly 3.5 billion unique mobile users. By the end of 2015, there will be 4.9 billion connected devices.

Because the rise of mobile usage has skyrocketed, the culture of communication has changed, and marketers need to keep up by understanding how their prospective customers prefer to communicate.

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