Holland America Line's HAL Academy offers an in-depth educational program designed to provide home based travel agents with the necessary tools and sales techniques to achieve greater sales success for any product, the program certifies those who pass as "Five-Star Agents," able to utilize this status and their new knowledge to become much more effective in selling cruises."
Today's travelers have more options for vacation than ever before and agents can provide great value to their clients by being educated about the products they sell. "They learn about our destinations and ships, how to master sales techniques both in person and on the phone, and how to identify, then target, the most valuable potential clients. They also learn how Holland America Line can support their sales efforts to create success."
Agents sign up for the complimentary program, study the six-chapter workbook at their own pace, and then take a test online. Graduates receive a graduation kit including more than $1,000 in bonus commission coupons, a personalized certificate and frame, 12 continuing education units per The Travel Institute or 12 CITC education credits for Canadian graduates, $25 discount off weekend and Alaska fams, use of Holland America's Five-Star Agent logo, a window decal and a white lapel pin.
Travel professionals who have already graduated from HAL Academy are encouraged to become post graduates by taking the new online advanced program to refresh their knowledge on the latest product news and group sales opportunities. They then receive a congratulatory letter, graduation gift and blue lapel pin. For more information on HAL Academy, visit www.hollandamerica.com and click on the Travel Agent Headquarters link.
Learn How to Become A Travel Agent... Open your own Home Based Travel Agency
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