Cruise Lines International Association (CLIA) and MarketEaseOnline (MEO) have partnered to create a new suite of electronic marketing tools for CLIA member agencies are holding two webinars, on Dec. 3 at 4 p.m. EST and Dec. 16 at 1 p.m. EST, for an introduction to the tool. Those interested should email clia@marketeaseonline.com to schedule the webinar of their choice.
Earlier this month CLIA announced a partnership with MEO to create this new suite of electronic marketing tools for CLIA member agencies and cruise lines. The partnership features free customized “Where To Cruise Next” emails delivered to a growing database of cruise consumers.
The emails will offer cruise promotions from only CLIA member lines, with the call to action directly back to the recipient’s participating CLIA member.
MEO also includes email tools for agents to create and send their own cruise email campaigns. A link to a suite of email tools is available to all 16,000 CLIA member agencies at the Travel Agent Center section of CLIA website, www.cruising.org/travelagents or visit www.marketeaseonline.com/clia.
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