Top Ten Tips on Sending Emails to Clients

You only get one chance to make a first impression, so make a good one. Here are some good tips when sending an Email to clients.
1. Use a salutation: Dear Ms Jones, Hi Robert,. Hello Jane,

2. Use the same rules of grammar and style that you would use in a business letter. If you don't know them get a copy of "The Elements of Style" by Strunk and White at your local library and read it.

3. THERE IS NO REASON TO YELL AT PEOPLE. and that's what you are doing if you write all in caps. It is also harder to read.

4. When choosing a font use Arial or Verdana they are much easier to read on a computer screen.

5. Double-space between paragraphs and there is no need to indent.

6. Avoid colorful backgrounds and emoticons ( those animated smelly faces)

7. Writ complete sentences and coherent paragraphs. Proofread your Email twice before you send it.

8. Do not use short abbreviations like FYI they are confusing to a vast majority of recipients. Spell out what you are saying.

9. Use a meaningful and effective subject lines. other wise your Email wont even be opened. Avoid exclamation points and the word "free" they are usually stopped by spam filters.

10. Create a signature block that includes your full name phone number and you website address and Facebook page. Think of your signature block as your business letterhead. Use it on all emails you send out.

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