I am often asked about books that will help home based travel agents become a better salesperson. Below I have listed the best books to do that. I have given a quick review of them to help you.
Customer Satisfaction is Worthless: Customer Loyalty is Priceless by Jeffrey Gitomer. If you really want to build the loyalty of your clients, and you have time to read just one book, make it this one! It is the perfect book to take on a trip because it has short sections that can be read in just a couple of minutes, and if you are interrupted you haven't lost a long, complicated thought. Buy it and read it!
How To Work a Room by Susan Roane. If you are at all uncomfortable going to networking functions, get the paperback so you can underline it, dogear it and put sticky notes in it. The author does an incredible job of showing you how to be comfortable networking in a social atmosphere. Well worth the $8 - $10 it will cost.
Learn How to Become A Travel Agent... Open your own Home Based Travel Agency
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